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Brilliant, on-trend colors. Natural, beneficial ingredients. Proven, best-selling formulas. There are many reasons why so many companies trust Demaur Cosmetics to launch new makeup lines—but the most important one may be our history of success in the mineral makeup industry. Demaur Cosmetics has been a leading private label mineral makeup company for more than 30 years. 


We’ve partnered with both large and small clients to develop custom lines in our U.S. cosmetic labs. We also offer a full line of ready-to-wear makeup that can be branded with your company’s logo and name. Whether you’re seeking to create a new cosmetic line with custom ingredients, or launch a new lipstick line by adding your logo to our stock line of cosmetics, we will help you create products you’ll fall in love with—and your customers will, too.

Here are some of the things that sets Demaur Cosmetics apart:


Over the past three decades, we’ve researched and identified the best natural and organic ingredients to use in our makeup. We've selected ingredients that are good for the skin, with key benefits that include superior coverage, vibrant color, anti-aging properties, moisture protection and much more. Each product and ingredient is tested for quality control and superior application. In addition to the more than 500 ingredients we currently use, we can also add your unique ingredient(s) to any product we create.


For customers who wish to develop their own cosmetics, we offer custom formulation, including ingredient selection, color development and available testing. We will work with you to create your custom makeup line, from start to finish.


Beyond developing your formula, Demaur Cosmetics can also provide assistance with packaging, labeling, warehousing, fulfillment and shipping. For an additional fee, work with the Demaur marketing team to help design your graphics, photograph your new product line, develop your website and even help with social media.


We offer the unique capability to store your inventory onsite in our climate-controlled warehouse. Whether you use our packaging or ship your packaging to us, we can fill it with product onsite, as needed, and drop-ship it directly to customers. This approach saves storage space at your facility, and allows you to save money by ordering your cosmetics on demand.


You don’t have to be a large company to work with Demaur Cosmetics. While our custom formulations do require minimum orders, we can work with small to medium-sized companies to create smaller batches than most cosmetics manufacturers are able to provide. This enables companies to try out new products with smaller runs, and order larger runs later, if they are successful.

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